June 3, 2026
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Residential Security

How Much Does a Security System Actually Cost?

When buying a security system, decisions often come down to the price tag of cameras, storage, and installation, yet taking this approach can leave the end user with major challenges ahead. Surveillance systems last anywhere from five to 20+ years, so condensing all cost considerations down to the initial expense fails to consider the bigger picture.

By: Ricardo Marranita, Product Growth Manager, Axis Communications; E-mail: ricardo.marranita@axis.com

The initial costs to purchase and set up a security system tend to account for just 30% of the total costs experienced during the lifetime of the system – also known as the total cost of ownership. Despite this, many end users may even make their decision based on the price of cameras alone. In effect, they are making their choice with just a 10-15% view of the total security system costs. The reality is that roughly 70% of expenses come after the system has been installed. Sadly, these can come as a nasty surprise for those end users who have not considered the indirect security system costs.

Taking some time to think about how the system will be used and the costs associated with that use can create significant savings in the long run. Initial choices – such as the type of device to deploy –impact future expenses, from power consumption to monitoring and maintenance. While we’ll focus on cameras specifically here, this principle applies to any device within a surveillance system. Considering the total cost of ownership will help you to identify the questions to ask as you make your decision on which new security system to purchase.

Look Beyond the Cameras’ Price Tag

Filtering is an important step in the purchase process: setting out your surveillance requirements and the available budget is key to narrowing down your choices. Unfortunately, too many initial conversations around requirements focus on the cameras alone, without considering the broader requirements of the system as a whole – from energy use to storage needs.

It might be tempting to focus the budget conversation on cameras, rather than where money will need to be spent to operate and maintain those cameras. Yet the security system will need to support your needs for the foreseeable future. It’s worth remembering that the costs to operate, monitor and maintain certain cameras often exceed the devices themselves and must therefore be weighed up before the purchase is made.

Forecasting Storage Costs

If you’re in the market for a new surveillance system, it’s very likely that you’ll need to consider how to store footage once recorded. On average, legislation requires potential evidence to be stored for a month. Yet in some regions or use cases, this is extended to 180 days – making storage a considerable factor in overall security system costs.

To avoid being caught out with significant server and electricity expenses after cameras are installed, it’s critical to consider the different storage costs associated with each camera model you’re considering. It can be a false economy to purchase cheaper cameras to cut down the initial outlay if they come with vast storage requirements, forcing you to spend more on servers and energy costs in the long run.

Equally, if you plan to reduce storage costs by shrinking the size of the video stored, you will need to carefully choose the right devices to ensure that compressing the video doesn’t compromise evidence quality by pixelating or blurring images to the point that it’s no longer possible to identify a suspect. Ending up with poor-quality footage that cannot act as useful evidence can defeat your objective of installing the security system in the first place. Some cameras come with sophisticated technology that can reserve all the important forensic detail you need while lowering bandwidth and storage requirements, and therefore long-term costs. It’s worth checking any claims of high-quality footage with low storage requirements before you install the system to ensure it meets your expectations.

Each set of requirements is unique. For example, you may require high-quality images even in the dark. While some cameras might compensate for low light levels by increasing the gain and therefore, storage requirements and costs, other options use alternative light-optimizing technologies that do not have the same large-scale impact on storage costs. They might even help you to save your budget by removing the need for additional external lighting.

Anticipating All Indirect Costs

The type of device you choose will influence costs far beyond storage. To forecast the full security system cost, monitoring, maintenance, and electricity use must also be considered.

Once you crunch the numbers, the costs can start to build up quite quickly but crucially, the devices you choose will have a knock-on impact on the extent of these figures. Opting for more economical cameras and devices at the start can result in staggering indirect costs. By contrast, choosing higher-quality cameras and devices at the outset can enable you to cut those indirect security system costs in the long term, introducing savings that you can use to reinvest in and grow your business faster.

As one example, owners of surveillance systems installed in tough environmental conditions, such as a maritime port or chemical plant, may face significant maintenance bills to clean salt water and dust off cameras. By upgrading to more sophisticated cameras that offer remote cleaning functions, or have been designed with self-cleaning materials and components, such as a hydrophilic dome, they can reduce the maintenance – and therefore costs – required.

Turning a Purchase Into an Investment

By considering how your initial decision on which type of camera to buy can impact the chain of future costs, you can shift the purchasing decision into an investment. Achieving this can be as simple as asking yourself just a few questions.

The first concerns the features you want to get with the camera, as well as the need for storage space that getting such a camera entails. Another question concerns the projected costs of powering such a system in the long run. It is important to get a picture of the role of supporting technologies in the camera in the formation of total costs. Finally, it is worth looking at their share in general costs.

The question ‘How much does a security system cost?’ goes far beyond the initial purchase. Making the right choice for you based on the bigger picture can mean a slightly higher initial outlay, but it pays itself back in the long run.

In short, taking the time to ask the right questions at the outset – and finding partners who are open to answering those questions and helping you calculate the long-term costs – allows you to avoid any nasty surprises in future electricity, storage, operational, or maintenance costs. Importantly, it will also ensure that you end up with the security system that is right for your specific requirements.

Five Steps to Optimize Your Investment

Deciding which security system to purchase demands careful consideration. After all, security systems can last for five years or more, so weighing up all relevant factors at the start can lead to significant cost savings and an improved return on your investment (ROI) in the long run. While it may feel daunting, there are five straightforward steps you can follow to ensure you are making the most of your investment. Following these steps enables you to decide on the right security system for your organization, while also optimizing your investment.

Choose the Camera According to the Value It Adds

It may seem obvious but as an initial step, ask yourself “Why are you buying cameras?” Device price and features are important considerations, but it’s vital to understand what your organization needs the cameras to do before you start to weigh up the value of the different functions on offer in each.

Clarity here is vital to figuring out if the cameras on your shortlist will perform in the way you need or provide the evidence you require. For example, are you installing a security system to protect profits in a retail environment by tackling theft and fraud? Are you aiming to optimize production and avoid downtime in a factory? Or are you looking to ensure the safety and security of your employees and passengers in a public transport setting?

There are many different ways in which security systems can be deployed to help your organization – from improving security to creating business value. Narrowing down why exactly you are purchasing the system is a key first step to ensuring you are set up to optimize your investment.

Calculate How the Device Influences the Rest of the System

Next, you will need to figure out how your camera choice affects the rest of the system. Storage is an obvious factor in this calculation. More inexpensive cameras may seem appealing but if their compression technology is limited to reducing bitrate to lower bandwidth and storage requirements, that saving comes at the cost of quality footage – jeopardizing the very reason you’re installing the system in the first place. On the other hand, more sophisticated cameras may have a higher initial cost but come equipped with intelligent algorithms that preserve relevant forensic information in full resolution and at a full frame rate while requiring a lot less storage space. As a result, you can recoup the initial price through lower storage costs in the years to come.

Yet storage requirements and costs are only one piece of the calculation to consider at this point. What about ease of installation? Or how fast it will be to configure the devices and add everything to your system?

It’s also worth thinking about what accessories you will require to ensure the security system meets your objectives if you choose certain camera models. For example, if the cameras you have chosen require extra accessories to mount, this will have a knock-on impact on installation – making it slower and more costly than initially predicted. If you realize this on the day of installation, there is a significant risk of delays to the whole project. To optimize a security system investment, the full picture of all costs – not just the devices themselves – is important.

Estimate the Cost of Using and Running the System

It’s also important to ask, ‘What happens once the system is up and running?’ This step is often overlooked: some may accept the system’s operational costs as the natural cost of doing business, while others may not put too much thought into it if it ends up under another department’s budget. Yet spending some time to think about the costs required to keep the system up and running is important for all decision-makers involved in purchasing a security system: it’s where the bigger losses creep in. While it might not affect you or your department directly, it impacts your organization. And if your company loses money through the system’s high running costs, it could eventually impact your budget too.

This means that it is worth thinking about the electricity usage, required maintenance and the costs of monitoring the system. But how can the different cameras in your shortlist affect these costs? You can assess this by writing down a few key questions.

First, you need to consider how much power your cameras use and how this might affect your electricity bill? On a related note, how much storage do you need for specific cameras and how does that affect your electricity costs in the long run? Finally, you need to know if the cameras offer any smart functionality to reduce the overall cost. For example, do they offer superior analytics performance such as deep learning and edge analytics, reducing false alarms and speeding up forensic search to reduce operational costs? The devices you choose will ultimately impact all the costs to come throughout the security system’s lifecycle.

Predict the Impact the System Will Have on the Business

Once you have mapped out the bigger picture cost implications for the cameras on your shortlist, consider the end result: how will the system help your business? Will it drive greater efficiency, reduce theft, improve the service you provide to customers, and improve employee retention by creating a safer workplace?

Ultimately, the correct security system for your organization can create business value, which translates to improving the bottom line. It’s important to quantify how the security system will impact your business so you can weigh those benefits up against the total costs when making your decision.

Thinking this through often involves collaboration across departments, ensuring the bigger picture of the system’s impact on the business as a whole is considered. As an added benefit, cross-departmental cooperation also opens up the possibility of tapping into bigger budgets and getting additional buy-in on the surveillance system as well as the advantages it can bring to the business.

Make the Best Decision for Your Organization

This final step is about evaluating the information you have uncovered in the previous stages and factoring all of those insights into your final decision. As long as you are taking some new insight from this process, whether considering the value added of the device you are choosing or calculating its associated running costs, you are taking a step in the right direction – moving from purchasing a security system to making an investment that can reap better rewards for your organization.

Completing this exercise of working through the various scenarios attached to purchasing different security devices will set you up to optimize the system you buy to your company’s benefit. Rather than making a choice based on upfront cost, you are making a decision with the long-term view in mind and reducing the risk of unpleasant surprise costs cropping up in the years to come.

Working with the right partner to select the right system

Importantly, you don’t need to do this alone. The process of asking these questions helps you identify which partners are invested in your organization’s long-term success. It’s critical to find the right partner who will work through these scenarios with you to find the system that works in your best interest – both in terms of a total cost of ownership that works for you and a system that meets your requirements to drive long-term value.

New EchoPoint DAS Sensors: Distributed Acoustic Sensors for Advanced Intrusion Detection

Fiber Sensys, part of the OPTEX Group, a leading sensor manufacturers for more than 40 years, has launched EchoPoint Distributed Acoustic Sensors (DAS) for advanced intrusion detection across the highest security sites

By: Marketing Dept., OPTEX Security; E-mail: optex@optex.com.pl

The latest evolution in fiber optic sensing technology, the new EchoPoint series utilizes intelligent detection algorithms to provide point detection of +/- 6m in a range of up to 100km. This highly accurate and reliable detection makes the sensors ideal for large perimeters and high-security sites, such as airports, logistic centers, railways, and critical infrastructure, and to protect data conduits and pipelines, where being able to locate and identify the precise point of intrusion is critical.

Advanced Algorithms

Thanks to its highly advanced pattern-recognition classification algorithm, the sensors are able to distinguish between common causes of false and nuisance alarms, such as wildlife and environmental conditions, and genuine intrusion attempts. The system is also immune to electromagnetic interference (EMI), radio frequency interference (RFI), and lightning providing a reliable and safe solution.

The flexibility and versatility of the EchoPoint series are such that they can be operated across multiple applications – installed on fences, buried, or in a hybrid layout. When mounted on a fence, the sensors can identify someone cutting the fence or attempting to climb it. When buried, the system can differentiate between footsteps, manual and machine digging, and vehicle movements.

To meet the individual needs of every site, the EchoPoint series features intelligent software zoning. This means different detection zones can be configured, with the ability to independently adjust the sensitivity and output within each zone, helping to provide maximum capture rates and minimize nuisance alarms.

Protection of Large Sites

Masaya Kida, Managing Director of OPTEX EMEA, says the new EchoPoint series has been developed to provide extremely advanced intrusion detection: “By utilizing the latest fibre optic sensing technology and highly intelligent classification algorithms, the new EchoPoint series is ideally suited to protect large sites where pinpoint intrusion location and detection is required to protect people, assets and infrastructure, and maintain business operations.”

When installed in a loop configuration, the sensors provide cut tolerance, so even if a sensor is cut or disconnected, the system will continue to operate. It can also feature dual redundancy so that in the unlikely event of a processor failure, the second processor will automatically take over to ensure the wider security system is maintained and remains operational. With an average lifespan of 20 years, EchoPoint DAS provides a cost-effective and future-proof sensing solution.

All EchoPoint DAS series is now available across EMEA. Visit https://www.optex-europe.com/products/intrusion-detection/echopoint-series for more information.

Gas Detection in Commercial and Institutional Buildings

 Why it’s critical and how to make the right choice

By Renato Torres, EN-54 Life Safety Systems Portfolio Director, Honeywell

In most European countries, commercial and institutional buildings are not governed by strict regulations for gas detection. Gas detection is often not well understood or applied in these applications.

There are several challenges to implementing gas detection solutions in commercial and institutional buildings. Many gas detection systems operate independently of building management systems (BMS) or fire and smoke detection systems. This makes them cumbersome to manage and maintain. Building managers and fire engineers need flexible and scalable solutions that are easy to use and maintain.

Gas hazards in commercial and institutional buildings

Gas monitoring is critical in facilities like hospitals where oxygen is stored and used as part of normal daily operations. Storage facilities are another area of concern where oxygen leaks can increase the risk of fire or explosion.

Besides hospitals, light industrial plants use gases for production systems, welding or inert blankets. Industrial environments have the added complication of dust, water and other gases that might be present in the environment, which can be damaging to sensitive detectors and electronics.

Underground car parks also can pose a risk. Exhaust fumes contain carbon monoxide, which is particularly dangerous because it is invisible and has no odor. Liquefied petroleum gas (LPG)-powered vehicles may use underground parking areas, which adds the risk of an explosive atmosphere caused by an LPG leak.

What are the challenges?

Detection systems are critical for keeping workers and the public safe from toxic and flammable gases. Yet, regulations governing gas detection are not always in place, nor are they consistent from one area to another. In the absence of clear regulations, the onus is on facility managers and fire engineers to implement robust systems that will provide adequate warning of gas leaks. As such, it is critical to select the right technology partner that can advise on the best approach for their application.

Many facilities have smoke and fire detection systems, but gas detection systems are less widespread. If they are installed, they tend to be independent of other building systems making them more cumbersome to manage, thus potentially increasing the risk that a gas leak may go unnoticed. An integrated approach covering fire and smoke detection, gas detection, and building management could help facilities manage their risks comprehensively.

Hospitals and light industrial plants are not static. Wards get changed from one service to another, and new wings are added. Light industrial facilities also expand and can increase the volume and type of gases they use over time. Many legacy detection systems are not flexible or scalable, lacking the adaptability to meet the changing needs of an organization. Newer systems from leading technology suppliers can overcome these shortfalls.

Selecting the right gas detection solutions

Honeywell supplies gas detection solutions for commercial and light industrial applications, including parking garages and hospitals. There are three main solutions applicable to these environments:

PARK

The PARK system provides CO monitoring for parking garages. This gas detection system can sound audible alarms to warn people of danger. It can activate common ventilation systems when the CO level exceeds safe limits. A PARK2000 panel can manage up to 32 CO detectors, divided into up to two zones, and the PARK5000 model can manage up to 80 CO detectors, divided into up to five zones.

NFG-8

The Notifier NFG-8 system meets Safety Integrity Level (SIL) 1 using 4-20mA gas detectors and is ideally suited to the light industrial environment. This solution allows for three different threshold limits and several output options. For example, NFG-8 can control ventilation, activate warning signs, and communicate with third-party BMS devices.

AM4000G

The AM4000G is an addressable system that can cover the needs of an entire building, including its parking garage. Up to 396 sensors can be connected to the AM4000G on four loops using the reliable two-wire Fieldbus communication. This solution allows various hazardous conditions to be managed independently using complex cause-and-effect scenarios.

Key benefits

Benefit Description
Flexibility Honeywell gas detection solutions can scale from small systems for specific applications to large addressable solutions that cover all the needs of an entire building. They can operate as standalone systems for gas detection or integrate with other systems like building management or fire and smoke detection.
Reliability Honeywell is a global supplier of gas detection technology to buildings and parking garages. Experience with multiple customers across multiple industries and locations gives Honeywell unique insight into how products are used and enables solution designs that meet the needs of customers. Honeywell offers reliable gas detection systems that deliver consistent performance using the best available technology.
Rated casings Honeywell supplies both IP55 and ATEX-rated casings. IP55 casings are certified against dust or moisture ingress while ATEX versions can be used in dangerous environments, depending on the specific needs of the area. These solutions cover the full spectrum of needs for light industrial applications where some areas require rated casings and others do not.
Mobile application for calibration and maintenance A mobile application from Honeywell enables users to perform calibration, programming changes, and maintenance on detectors. This tool is easy to use and saves technicians time, especially when performing regular tasks like bump tests or limit changes.

Working with a technology partner

Many management teams for commercial and institutional buildings like hospitals and light industrial plants lack detailed knowledge of gas detection systems. It is advisable to work with a technology partner who understands their solutions and the environment in which these solutions are applied.

Gas detectors must be installed correctly to provide the desired protection. For example, CO detectors should be installed at an equivalent height to the average human. This is because CO has a similar density to air. It does not accumulate at floor or ceiling level; therefore, detection must occur at the height of most significant risk, where humans can breathe in the toxic gas.

All gas detectors experience drift over time. Their readings will become less accurate unless they are regularly checked and calibrated. Regulations do not always cover these critical aspects of the long-term effectiveness of gas detection systems. Trusted technology suppliers have the technical expertise to advise users on their system’s appropriate maintenance and calibration schedules.

Conclusion

Commercial and institutional buildings are not well regulated regarding gas leak detection, but this does not mean the risks are low. Gas leaks can cause serious incidents, like fires and injuries, including the loss of life.

Honeywell offers gas detection solutions for commercial and institutional buildings, including hospitals, parking garages, and light industrial plants. Its team of experts and channel partners can help advise on the best solutions to solve difficult problems.

Click here to find out more about Honeywell products.

 

Keeping US schools safe from guns requires more than stricter laws

Source: William Pao, asmag.com

From time to time, we hear about school shooting incidents in the United States. While stricter gun control laws are being considered and debated, schools themselves should also invest in security technologies to help prevent further tragedies.

Ever since Columbine, school shootings have emerged as a major societal problem in the United States. According to Sandy Hook Promise (a non-profit named after another infamous school shooting incident), the U.S. has had 2,032 school shootings since 1970. The recent event in Uvalde, Texas, where a gunman fatally shot 19 students and two teachers at an elementary school, further triggered debates on whether stricter gun control laws should be legislated – a question that, somehow for Americans, is not so simple to answer due to the country’s unique history, culture and heritage.

“A unique mix of tradition, politics and business interests makes tougher regulations unlikely, even where there is popular support for such measures,” said Jason Goodrich, Customer Success Director of CriticalArc. “The level of support varies widely depending on which state you are in, and concerns about the reliability of police response mean than even some citizens who were previously averse to gun-ownership now feel motivated to arm themselves.”

“In the aftermath of this (Uvalde) tragic school shooting, school leaders, teachers, parents, and administrators are debating, yet again, how the next incident might be prevented. At the same time, there is a national debate around policy decisions: Should gun sales be restricted? Should teachers be armed? Those questions will not be answered overnight,” said Alan Stoddard, President of Cognyte North America.

While new legislation is currently being considered in the US Senate, it’s indeed not feasible at the moment to expect the passage of any far-reaching gun control laws given the Second Amendment of the US Constitution, which says “the right of the people to keep and bear arms shall not be infringed” (even though there’s a prerequisite: A well-regulated militia being necessary to the security of a free state). A conservative supermajority in the US Supreme Court certainly won’t help much either.

For the time being, then, schools need to invest in technologies to effectively protect students, teachers and staff. “The assumption should be that any current laws around gun ownership will be circumvented by a determined assailant. This means that schools and colleges should focus on preparing for, deterring, and stopping active threats,” Goodrich said. “Given this reality, they have no choice but to invest in technologies and to look for the best available options to strengthen their defenses.”

Technologies available

Luckily, we now have technology advances to make campuses safe. “We have a new generation of tech that is now helping with this mission – deter and response – in many education settings. New technologies also include highly accurate 3D indoor positioning capabilities and heat mapping tools that can be used to improve incident rehearsals, revealing areas for improvement by individual responders and entire teams, and allowing better training and performance review,” Goodrich said.

Video surveillance and access control solutions can also play a part. “Access control guards the perimeter of the school’s property, including each route and entry. Robust access control processes will ensure that students, teachers, and visitors know where to enter the campus, what to do once they get inside, and how to exit the property. Exhaustive access control can keep potential criminals out of your establishment and often sets the tone for the rest of your safety efforts,” said Scot Sturges, Director of Business Development for North America at ACRE.

It’s also important to note that deploying better security measures in schools is a collaborative effort between all stakeholders, from government/law enforcement to manufacturers to educators.

“To say the recent tragedy in Uvalde could not have been prevented is of no service to the issue at hand. What I can say is we as an industry need to do better. As the providers of the technology that helps mitigate such issues, it is imperative we take a stand. Together, we can help protect our schools but we have to do it collaboratively and in conjunction with local authorities and government,” said John Rezzonico, CEO of Edge360.

“School leaders and their communities have a long list of considerations today when it comes to safety – ranging from mental health to ADA compliance to COVID-19 and from legislation and policies to training, procedures and assessments as well as products and technologies, among other things. Just like there’s no one-size-fits-all safety plan for individual schools, there’s no single solution for making schools safer. Ultimately, this means a holistic and collaborative approach to school safety is necessary – and experts of all kinds must work together,” said Ken Cook, Director of National School Safety at Allegion US.

“The recent shooting in Uvalde is heartbreaking and tragic. As a parent, the fact that schools have become a battleground is disheartening. Over the following months, we’ll see a debate over gun control and whether or not teachers should be armed. These questions are not simple to answer, but we can work collaboratively within our communities and the industry to find a solution,” said Tom Reilly, President of Commend. “Overall, we need to get down to basics. Schools and educational leaders must communicate about the risks, the technology infrastructure, and standard operating procedures. Even the relationships students develop with teachers, counselors, and other personnel are critical to identifying risks or irregular behavior.”

There are technologies that keep schools safe from guns

School shooting has become a severe problem in the United States. In the absence of far-reaching gun control laws, US schools are turning to technology to protect students, teachers and staff from guns. This article discusses some of the school safety technologies available.

Prevention

The best security measure is prevention. In many instances, damage could have been minimized if threats were detected and identified early. In this regard, various technologies can play a role.

First, analytics can be helpful. “Threat detection software that is tied into a validation system is very helpful in the early detection of a threat. For example, a video analytic would register a gun, then alert a human to verify the potential threat. This occurs prior to a shot being fired and is geared to aid in prevention,” said Jason Goodrich, Customer Success Director of CriticalArc. “Facial recognition has improved and could be used to alert facilities about a known threat attempting to make entry. LPR could also be useful if a known threat is attempting to enter.”

Door security also figures heavily in preventing the gunman from entering school premises in the first place. “We have long-standing physical security solutions for school buildings and other public spaces … and those include door locks (electronic and mechanical), as well as emergency exit devices, access control products, keys and credentials, door closers, security glass and the doors themselves. These solutions have really always been a part of the building design process and security ecosystem,” said Ken Cook, Director of National School Safety at Allegion US.

“While it is not the only step in preventing threatening or violent individuals from accessing a building, door security is often the first step. Schools can implement a two-way intercom system at the entrance which is an important first layer of protection. Intercom systems can enable front desk personnel to not only talk to an individual, but also clearly identify the person when the system includes an integrated IP video camera,” said Brad Kamcheff, Marketing Manager at Aiphone.

It is important to point out that, for the different school security systems to work seamlessly, integration is important.

“An open platform approach combined with the ability to integrate with other third-party systems allows schools to benefit from other best-in-class technologies to promote a more robust security posture and permit a coordinated emergency response when necessary,” said John Rezzonico, CEO of Edge360.

Finally, data sharing is critical. In the recent Uvalde incident, for example, authorities could have acted earlier had the gunman’s troubled social media messages been intercepted in time.

“Often, individuals on a troubled path will make remarks or act in a way that gives a clear indication that all is not well, and sometimes people will notice this. Making it easy for them to share their concerns with the right authorities at the right time should be a benchmark of prevention,” said Goodrich. “Our new-generation solutions can allow anonymous reports, to encourage people to share their concerns. This effort can also be supplemented by social media monitoring, and by closer engagement between police or security personnel with the communities they serve.”

Response

Once the outer perimeters have been breached, security measures must be in place inside the school premises to minimize casualty. A combination of access control, video surveillance and other technologies can help.

“Time is of the essence in an emergency, and just a few seconds can mean the distinction between security and catastrophe. Therefore, it’s crucial to support systems that initiate a lockdown and alert security to the whereabouts of students, instructors, and other staff in the facility,” said Scot Sturges, Director of Business Development for North America at ACRE. “Emergency exits are also required when the need for emergency evacuation arises. Schools can operate cameras, warnings, or corrective action to ensure entryways stay shut, except during a crisis.”

“A combination of video surveillance and two-way intercom systems can prove to be valuable. Video surveillance is key in providing the school’s security with the ability to monitor multiple places at once, especially in the event of an armed person attempting to enter the premises. In the classroom, it is equally important to ensure that teaching staff have access to security tools and can easily communicate with the front office in the event of an emergency. An intercom system installed in each classroom enables a teacher to reach the front office quickly,” Kamcheff said.

Communications with the outside world is also critical so law enforcement and rescue workers can get to the scene at the shortest time.

“I believe emergency notification and support systems used across agencies and public sector organizations can be very beneficial to streamlining communication,” said Alan Stoddard, President of Cognyte North America. “By leveraging intelligent devices, including mobile phones, modern emergency response solutions enable schools to dispatch the optimal responder during an incident based on proximity, availability, and experience. Because you can see the whereabouts of every potential responder, as well as all relevant geographical information and the location of life-saving equipment and other resources, response efforts are rapid and intelligent.”

“It goes back to communication. Ensuring law enforcement and first responders are at the scene immediately is all about streamlining how we share information. Having a clear line of connection with law enforcement and a plan laid out in advance is crucial. Unified communication can streamline this process, allowing various agencies to collaborate and share information to ensure the most effective and quick response,” said Tom Reilly, President of Commend.

Afterthoughts

Despite these technology advances, certain challenges still persist. One is the fact these solutions are not widely adopted in schools yet, due to budget constraints or limited resources.

“Many schools have legacy access control systems that need updating. If surveillance is in use, most schools are not employing the full capabilities of data analytics and many legacy CCTV systems cannot take advantage of advances in data analysis tech,” said Goodrich. “The new generation of unified emergency alert, location pinpointing, team coordination and communications solutions are being deployed to great effect in higher education settings, on university and college campuses. These solutions are not being used widely in schools yet, but there is huge potential benefit to adopting them.”

Further, training and education on these solutions are also required. “School systems often focus on what to purchase for proactive security measures and how to manage staffing to prevent unwanted intruders. They make significant investments in access control, video surveillance, artificial intelligence, and in some areas, metal detectors. But the simple fact is that all these investments are useless if no one is trained to use them and no one is trained in the correct standard operating procedures to follow when an incident happens,” Stoddard said. “We have to ensure schools are well-versed in how to use their investments and how they can leverage their functionality to adopt a more proactive stance.”

Ten “deadly sins” when installing a video surveillance system

We are all humans, so we all make mistakes. However, there are such common cases that you should be aware of and avoid. Specialists of Partizan company have collected, systematized and listed them to say once and for all – it should not be like that!

 1. DHCP remains enabled after adding to NVR

Most CCTV cameras have DHCP enabled by default. What does it mean? A static IP address does not work, but a dynamic IP address, on the contrary, is active. That is, the CCTV camera, after entering your local network, will find its own IP address. The plus is that you don’t need to input this address manually each time. And the minus is that these addresses can change every time the router is rebooted. The result is that after the reboot, the CCTV camera will get a completely different IP, the client will get a terrible black screen instead of an image, and you will receive urgent calls: “Hey, where did my CCTV camera go?”. Do you really need it?

2. Outdated firmware and password

There are also simple, trivial, but surprisingly widespread reasons for incorrect device operation. The thing is, even if you bought your device yesterday, it doesn’t mean that a new firmware didn’t appear while it was in stock. Always check its relevance and install the latest version. Ideally, you should check the firmware once every few months. Regarding the password — often users and even installers are too lazy to change passwords and sometimes leave it at the default: admin, 1111, etc. A good chance for a hacker!

3. Time synchronization is disabled. Incorrect playback time

A non-obvious mistake, but it can also cause pain and suffering. If we have a desynchronization in time, then even knowing when the alarming event occurred, it will be very difficult to find it in the archive. By the way, there is an easy way to synchronize the recorder (and therefore the CCTV camera) with real-time. Just add the NVR to Partizan Cloud and our service will do everything instantly and clearly.

4. Settings, connection and recording

It may seem obvious to some, but there is one simple thing. If you want the recording to be turned on only by alarms, motion detection or at certain intervals – no one will do it except you. Enter the settings yourself. Now about the connection. There are CCTV cameras that can be connected using the “native protocol”, and there are all others. With the native protocol, everything is finally clear: company’s cloud CCTV camera can be easily connected to its cloud recorder, the SH camera to the SH recorder. But if the connection takes place, for example, according to the Cloud-camera scheme to the SH-recorder (or vice versa), or in general a third-party CCTV camera is used, the Onvif protocol should be used.

5. Incorrect installation of your CCTV camera

The topic, of course, is very broad, moreover, there are many different opinions. So, at this point, we will try to derive a common “denominator” that is understandable even for a new installer. A good, professional installation of video equipment is when:

a) The correct branded accessories are used, including cable junction boxes.

b) The cables are not visible next to the CCTV camera and they do not stick out in all directions. They should be brought inside the building, or at least hidden in PVC pipes or corrugations.

Of course, budgets can be “cut”, but this does not mean that you have to compromise on quality.

6. Incorrect viewing angle or CCTV camera installation location

It is also a rather versatile field for discussion, so let’s highlight the most important points.

  • There is a large object close to the CCTV camera – tree, wall, lamp post, etc.). Such proximity can lead to “reflection” of IR illumination, and at the same time to CCTV camera blindness.
  • The CCTV camera is aimed at a glowing lantern or at a sunrise/sunset. This also results in CCTV camera blindness or image illumination.
  • IR diodes in the dome CCTV camera are under its body. In this case, the backlight is reflected from the housing into the lens. The result is that the CCTV camera stops “seeing” at night.
  • Dirty lens glass or dome CCTV camera sphere. A very simple, but surprisingly common cause of poor image quality.
  • The CCTV camera is installed on a metal or conductive surface without grounding. This is trivially dangerous, because it causes the risk of short circuits and even the CCTV camera catching fire.
  • The CCTV camera is at a low altitude. A real find for criminals and vandals!
  • The dome CCTV camera is installed without proper protection from above. If the model does not have a high degree of resistance to dust and moisture (at least IP66), moisture form of rain or snow can get inside the equipment.
  • The CCTV camera is installed in close proximity to high-voltage power lines. This causes not only a high risk of electric shock, but also provokes interference in image transmission.

7. Bad Internet

Probably everyone knows about such a problem, but not everyone is aware of its depth. By the expression “bad Internet” we primarily mean two points: low connection speed and changes in flow transmission. And if everything is clear with the first parameter, then in the second case, even at high speeds, sags and entire seconds of video may drop out. So make sure that the speed of your Internet is adequate for both input and output, and the connection is stable, without losing data packets.

8. Incorrect cable connection

It is not good if the cable of the installed CCTV camera is less than 30 cm from the power cable. It is a very bad idea to put the wires of the video surveillance system and the home electrical network in one box. This is especially true for analog CCTV cameras. Therefore, it is always worth laying the CCTV camera switching separately. So there will be no obstacles or unnecessary picture jumps in the image.

The second point is the considerable distance between the CCTV camera and the recorder. For a coaxial cable, problems with image transmission can begin as early as 500 meters. And the optimal distance is the “hundred meter” familiar to many. It is always better to work with the correct lengths of cable than to be faced with the fact that the video signal does not arrive normally, or the CCTV camera does not have enough power. If we are talking about IP CCTV cameras with a POE system, then the distance to the recorder should be 50-80 meters.

When dealing with an analog system, it is worth remembering that problems may also arise when connecting several CCTV cameras to one power supply unit. Imagine that we have two CCTV cameras. One is at a distance of 10 meters from the power supply unit, the other is at a distance of 50 meters. So, after six months, you can unexpectedly encounter, for example, the failure of the IR illumination of the remote CCTV camera. And the issue here is not the quality of the equipment. It is all about incorrect switching. Therefore, we advise using a separate power supply for each CCTV camera. Why? The CCTV camera must receive its “legal” 12 volts and the correct amperage. And a considerable distance can cause a drop in power supply.

And, of course, always and everywhere you should use the right cables. Trying to save money, some installers “throw away” aluminum or steel wires. But what may be OK for budget Internet in the entrance, will not work for the video surveillance system. Such cables simply will not transmit a normal video stream. Our minimum is copper twisted pair of category 5e. We will not emphasize the correct crimping of the twisted pair. This is an axiom!

9. Low-quality or inappropriate third-party equipment

Use quality routers! We usually recommend the following brands: MikroTik, Zyxel, Cisco, HP, Linksys. Everything will be fine with them. The same can be said about POE equipment. All the above mentioned brands make decent switches.

Hard drives! This is generally the key to success for a video surveillance system. Partizan is an authorized European dealer of Toshiba and we use HDDs of this brand for our recorders. We consider its products to be ideal in view of:

  • Possibility of long-term stable work in 24/7 mode
  • Simultaneous recording support from 32 CCTV cameras
  • Ability to withstand multiple write/overwrite cycles
  • Spindle rotation speed optimal for NVR
  • Resistance to vibrations, high temperature, voltage drops
  • Correct interface (Sata 3)
  • High data transfer rate

10. Incorrect calculation of power and quality of components

You should not save money on third-party components of the video system! Let’s say, the cost of a high-quality power supply unit and a low-quality one will not differ that much. This is a matter of tens of dollars, not, say, hundreds or thousands. But you should always remember that a low-quality product can damage the equipment or cause the quality of the image to deteriorate (bands and waves in the picture, etc.).

We recommend using power supplies with an additional power reserve of at least 30% compared to the expected power consumption of the video surveillance system. It will definitely not be superfluous, and it will protect you and the client from unpleasant surprises.

Of course, these are far from all the mistakes that happen in our field. However, by keeping at least these simple points in mind, you can make life much easier for yourself and your customers. As they say, go and install quality, professional CCTV and do not make more mistakes.

 

Siemens’ new natural extinguishing agents protect business continuity in critical areas

Siemens Smart Infrastructure introduces its new natural agent extinguishing portfolio, Sinorix NXN. Focusing on the protection of lives, assets and business continuity, the new fire extinguishing portfolio combines simplicity with advanced technology to modernize traditional fire safety. The agents consist of the natural gases argon, nitrogen and carbon dioxide. They are ideal for specific application areas such as storage rooms for chemicals (argon), critical electrical infrastructure (nitrogen) or unmanned areas (carbon dioxide). The new Sinorix NXN portfolio uses only agents and compounds that are naturally found in our atmosphere and do not harm the environment. It also has a reduced ecological footprint, thanks to its compact and versatile product design.

Environmentally-friendly and sustainable portfolio

The new Sinorix NXN extinguishing agents are chemically inert and do not create harmful reactions or byproducts on contact with fire. Even in case of an incident, the activated extinguishing agents do not leave any residue behind for clean up or disposal and therefore ensure a rapid resumption of business operations. Inert agents have poor electrical conductivity properties making them ideal in any application where protection of mission critical infrastructure is important. Argon, nitrogen or carbon dioxide offer excellent extinguishing properties for fire Classes A (solids), B (flammable liquids) and C (flammable gases), whereas argon is optimally suited for fire Class D (metal fires) and nitrogen for Class E (electrical fires). The new Sinorix NXN natural extinguishing agents feature zero ozone depletion potential (ODP) and they are not subject to regulatory restrictions or phaseout.

In pure form or mixed compounds, natural extinguishing agents provide outstanding properties to combat a wide variety of fire hazards. Their respective traits give Sinorix NXN great flexibility when designing the appropriate fire safety concept. To be specific, nitrogen is most suitable when protecting critical electrical infrastructure, such as that typically found in switching rooms, energy storage systems or data centers. Argon is the perfect fit for areas at risk of metal fires and for chemical storage rooms. Whereas, carbon dioxide is used in local, unmanned applications, such as oil baths and transformer stations.

In addition, the extinguishing products follow EN standards and guidelines, and are backed by appropriate certifications, including VdS and CNPP to ensure sustainability of the extinguishing solution.

New design concept

The new ADVtechnology (Advanced Double Actuation Valve) by Siemens saves costs and increases efficiency through all lifecycle phases of a fire extinguishing system. The product portfolio has been simplified by introducing multi-use components that are the same for all agent types. This makes the design process more flexible and efficient (for example, calculations for new configurations or new agents are made more quickly). With the help of the ADVtechnology, cylinder exchange as well as time needed for installation (up to 25 % faster) has been drastically improved. Now users can now install and maintain an extinguishing system more easily and much faster.

Building lifecycle support

Siemens operates a Competence Center in Vienna and a testing facility in Switzerland, where new and special extinguishing solutions are tested and improved. These facilities provide specialized expertise for new and highly challenging applications. Additionally, Siemens supports the full building lifecycle with the latest digital tools including specification texts, BIM data, as well as online product selection, configuration, ordering and online calculation tools. Access to Siemens expertise, design know-how and experience avoids over-engineering and minimizes project costs while increasing fire safety.

The new Sinorix NXN extinguishing systems are developed for easy integration in complete fire safety solutions, including fire detection and evacuation to increase safety and reduce risks. This integration also optimizes facility management by enabling cloud-based, digital services that substantially reduce operational and maintenance costs.

 

Multi-credential flexibility for access control

Suprema, a global leader in access control, biometrics and time & attendance solutions, shared partner testimonials about its security controller CoreStation that helps facilitate building multi-credential access control systems. Suprema CoreStation is a biometric-enabled security controller that provides great system design flexibility with credential options ranging from PIN, RF card reader, mobile access to fingerprint and face recognition.

Powerful performance

Meyer, a partner in Turkey, was able to construct a face recognition access control system for its customer using Suprema CoreStation and Suprema face recognition terminals.

“CoreStation offers unrivaled matching speed. The customer preferred to connect the face recognition terminals to CoreStation instead of directly to the server for stronger security. This meant that all user data was saved in CoreStation and data had to be transferred to CoreStation for every matching operation. Despite this configuration, users do not notice any delay in authentication thanks to CoreStation’s powerful performance,” said Orcun Bayindir, CEO of Meyer.

IQ trading, a partner in Ukraine, enabled fingerprint recognition access control system for a banking customer. Andrii Glukhov, technical support lead at IQ trading, cited CoreStation’s scalability, enterprise level memory and interlock zone support as advantages.

“Using Suprema CoreStation, we connected 26 two-sided doors with high performance fingerprint authentication. CoreStation is a unique, powerful controller that can store up to 500,000 users, 1,000,000 fingerprint templates and 5,000,000 logs, providing uninterrupted service regardless of network issues. We were also able to create sequential passages with interlock zones, increasing overall security level and eliminating the possibility of a person entering the second door without closing the first one,” said Glukhov.

Easy to integrate

Absolon, a partner in Europe, provided mobile access solution to Crestyl, a leading real estate developer in Czech, using CoreStation. The site had over 100 doors with 1,500 employees and required a secure yet flexible controller that could be easily integrated with third party systems. Crestyl was operating a third party system C4 software and was looking for a way to add mobile credential without a major system overhaul. CoreStation, together with Suprema BioStar 2 and Suprema XPass D2 readers, was a great answer because of CoreStation and BioStar 2’s integration flexibility. C4 was integrated with BioStar 2 via BioStar 2 API and XPass D2 were selected for mobile credential compatibility.

“CoreStation’s appeal lies in the gamut of credential options it supports. Partners and customers can enable PIN, RF card, mobile access as well as biometric credentials like face and fingerprint with Suprema’s intelligent controller,” said Hanchul Kim, CEO of Suprema Inc.

Commitment to Security Standards and Compliance

Suprema’s four-door access control panel CoreStation is its first controller that acquired UL 294 compliance, a certification that evaluates the safety and reliability of the product. Suprema’s compact outdoor RFID reader, XPass D2 is SIA OSDP verified, meaning that the device conforms to the SIA Open Supervised Device Protocol (OSDP) standard and the related performance profiles. It ensures higher security than a common access control communication protocol by constant monitoring of wires and protecting with high-end AES-128 encryption.

Uniserve Project: How to optimize logistics and trade management

Founded by Iain Liddell in 1984, Uniserve has grown to become the UK’s largest privately-owned logistics and global trade management provider. Uniview is expected to provide the complete video surveillance solution to Uniserve’s headquarter. Seamlessly blending ocean freight, air freight and road freight services with intelligent warehousing, distribution and supply chain, makes the solution much more complex. Including camera’s in a freezer of minus 30 degrees, So many interesting features and nearly every type of Uniview camera used.

To tackle the multi-dimensional challenges of the solution, products like IPC3615LR3-PF28-D, IPC2325LBR3-SPZ28-D, as well as NSW2010-10T-POE, etc. were used in the project.

LightHunter

Traditional infrared light is regarded as a black-and-white picture, which has a difficult time restoring the real surveillance scene. Poor low-light effect and is easy to lost details. Especially for large warehouses. There are different monitoring requirements at different times. You will face large or narrow space, and there are strong light or dark light even no light environment, all these mixed scenes require high dynamic range of camera video. Uniview LightHunter technology ensures ultra-high image quality in low illumination environment. You will get a good picture no matter where you install the cameras.

Low-temperature environment

There are both common warehouses and low-temperature cold-chain warehouses with surrounding temperature ranging from-18℃ to-25℃ for these large storage systems. Electronic devices tend to shut down during low temperature emviornment, that’s if the camera cannot reach the preheating value, it cannot be started if the ambient temperature is too low. Fortunately, Uniview cameras has a wide adapting temperature, range from -30°C to 60°C (-22°F to 140°F) that can perfectly cope with extremely cold environment.

250m PoE

The large-scale storage system covers a large area and the room is empty. Each floor has no independent shaft or operation room for transit, which is very different from the traditional buildings and hotels. The distance between the two mounting points is very far. NSW2010-10T-POE, up to 250m transmission distance on surveillance mode, make the vast logistics land solution come true.

With everyone’s collaborative efforts, the project was greatly recognized and received high praise from the customer. Uniview’s aim is to become a global leader in video surveillance industry which endeavors to build a safer world by providing professional, reliable and cutting-edge products and services.

Don’t Rely on a Wake-up Call: Hotels Have No Room to Compromise on Fire Protection

Hotels can be complicated sites to protect. Busy kitchens, extensive electrical installations plus regular repair and maintenance work all increase the likelihood of fire incidents. Add to these the presence of an ever-changing population of residents who may smoke, be careless around call points and detectors, or have varying mobility, and the picture becomes increasingly complex.

No two hotels are the same. Some are high-rise and purpose-built with hundreds of guest rooms and a host of leisure, retail and dining spaces. Others may be sprawling resorts with isolated beachfront villas or remote log cabins. Smaller, boutique hotels pose different challenges, and further complications arise when the hotel is within a historic building.

It’s clear that there is rarely scope for a ‘one size fits all’ solution. Nevertheless, there are some requirements applicable to all hotel fire protection. We will explore some of these next.

False Alarm Management

The causes of false and unwanted fire alarms in hotels can include cigarette smoke, shower steam, the accidental triggering of manual call points, and even contractor activity. Against a backdrop of these and many other possible triggers, how do hotels minimise fire risk, ensure staff and guest safety, avoid undue panic and disruption, whilst also limiting damage to profits and reputation?

A high-performance fire system will offer comprehensive false alarm management generally using cause and effect programming, as well as detection and verification methods to help prevent false alarms.

AlarmCalm false alarm management is available as standard on Advanced’s Axis EN and MxPro 5 solutions and delivers unprecedented control of verification and investigation delays. By dividing sites up into virtual false alarm ‘building areas’ independent of fire zones, users gain more precise control of false alarm management and reduction strategies that exactly fit the needs of each part of a building.

To highlight some of the solutions to the challenges faced within hotels, Advanced has published AlarmCalm Complete False Alarm Management for Hotels.

Phased Evacuation

Selecting a fire panel brand with the ability to process complicated cause and effect is crucial to effectively manage the evacuation process.

When configured correctly, cause and effect programming, can help ensure that the people most in danger from a fire are evacuated first. Meanwhile, the flow of others in the building can be kept at a manageable level and safe escape routes maintained. This is especially the case for systems featuring the latest sounders that support recorded messages or varied tones.

 Easy Identification of Fire Events

Large, multi-storey hotel complexes can make it difficult for fire and rescue services arriving on site to find and monitor the spread of fire. This can hamper decision-making, increase reaction time and affect assessments of how to tackle the blaze.

TouchControl

In smaller boutique hotels, where space can be at a premium and aesthetics are important, fire panel location can be contentious. It is a challenge to integrate fire protection discreetly whilst maintaining up-to-the-minute status and control.

For these scenarios, Advanced offers the TouchControl repeater panel. Ideal for use in public areas, thanks to its discreet, low-profile design, the panel complements a wide range of interiors and is capable of displaying hotel notices, messages or advertisements when in standby mode. However, upon detector activation, the display instantly reverts to show fire system status via clear maps and plans of the site and the zone/area in fire. The screen itself has the added benefit that it can be operated by firefighters even when wearing gloves.

The ability to locate powerful fire system technology within high-traffic areas without detracting from high-quality interior decor gives fire system specifiers and installers new scope to combine design appeal with fire safety for full protection of people and property.

BMS Integration to Support PC Graphics

Fire systems within larger hotel premises are often required to integrate with BMS (building management systems) to communicate with third-party solutions. By consolidating data from multiple applications onto one system, end users have full oversight of an entire complex, improving reporting, information management and decision-making.

Advanced’s EN 54-approved Axis EN, MxPro 5 and UL 864-approved Axis AX panels all easily integrate with a site’s BMS via a simple fire protection interface. Once connected, end users with access to Advanced’s PC graphics package can view the status of their entire site via maps and plans.

In summary, well-considered, well-implemented fire protection solutions can transform the experience of hotel residents and staff alike. In making fire protection a priority and specifying the best equipment for each hotel’s particular needs from the outset, it is possible to maximise safety, minimise disturbance, protect reputations and enhance hospitality.

 

In-Store Analytics optimize the shopping experience in retail

Home appliances retailer BSH measures customer engagement with metrics from smart cameras

The next generation of retail stores optimizes sales floor presentations by tracking customer traffic. At home appliances store BSH in Vienna, Bosch cameras with built-in Intelligent Video Analytics collect metadata on how customers respond to special displays. Drawing on this actionable data from in-store analytics, retailers can create more inspiring customer experiences at brick-and-mortar locations.

When it comes to allocating display space in brick-and-mortar stores, retailers face a challenging question: How efficient are special product presentations in generating customer interest and, ultimately, sales? Unlike online shopping, where every click is tracked for analysis, stationary retail lacks hard data on how customers navigate through product presentations. That’s why the home appliances retailer decided to adopt In-Store Analytics at its Vienna brand store for a new level of insights into customer traffic and engagement.

Actionable data for store operators
In particular, the retailer wanted to measure the effects of a new design concept for the sales floor. It relies on displaying key products, for instance washing machines, prominently on special ‘highlight walls’. The walls feature plexiglass backdrops in light blue color and special lighting to attract customers’ attention. But from a logistics perspective, highlight walls cost more and provide less display space than ‘regular’ product stands. So are these specialized displays worth the investment?

Privacy and business intelligence
The data-based answers arrived with Bosch In-Store Analytics. Already trusted in retail environments across the globe, the analytics suite relies on Bosch IP cameras equipped with Intelligent Video Analytics (IVA) to gather metadata on customer traffic. Embedded discreetly into the ceilings, six panoramic IP cameras create an anonymized position data stream of shoppers’ movements. In-Store Analytics further processes this data into performance results and visualizations, shared through web interfaces with the store team. In comparing the impact of highlight walls versus other store displays, the team can draw on an unprecedented level of traffic data.
The engagement funnel provides precise metrics for behavior in specific areas of the store, including: The number of shoppers to have “passed by” a section. Also the amount who “dwelled” and slowed down in front of a display. And most importantly, the “engaged” shoppers interacting with a product. For long-term insights, these metrics can be compared to past data to see whether updates and special initiatives make an impact on engagement. At all times, full customer privacy is maintained by sending customer position data from the cameras directly to the Bosch In-Store Analytics Cloud, without video streams ever leaving the site.

Optimizing the retail store experience
The comprehensive data analysis, precise down to the level of an individual product display, yielded important insights. The store team learned that a washing machine displayed on a highlight wall achieves an 84 percent higher customer engagement rate than comparable, non-featured products. And these metrics were just the beginning of more data-based optimizations of customer experiences in stationary retail. Visualizations of in-store foot traffic allow the design team to select store layouts for optimal customer experiences and product discoveries. Based on findings from its Vienna location, the retailer implemented highlight walls to display featured products in its latest physical storefront in the town of Graz, opened in 2020.
Beyond product-specific metrics, In-Store Analytics also measures the success of initiatives such as live cooking events. By adopting In-Store Analytics, the retailer can leverage precise data sets in strategic decision-making. The team is able to calculate conversion rates for specific products as the basis for effective product positioning and evaluating the product portfolio on display at stores. In this new generation of retail experiences, ensuring high profitability per square footage is no longer a guessing game, but part of an ongoing optimization process to enhance the customer experience based on smart data.

“Thanks to engagement funnel, we can evaluate success of different design concepts based on a product-level experience.”

Stefan Tenor, BSH Home Appliances Group

More information: boschsecurity.com

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a&s Adria – professional security magazine for providing total security solutions is a monthly circulating publication and a licenced representative of Messe Frankfurt New Era Business Media for Adriatic region, which consists of following countries: Bosnia and Herzegovina, Croatia, Kosovo, Montenegro, FYR Macedonia, Slovenia and Serbia.