March 8, 2026
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Home Posts tagged Messe Frankfurt

New record at Intersec 2019 in Dubai

Source: Intersec

World’s leading trade fair for security, safety, and fire protection attracts 35,889 trade buyers and professionals from 126 countries

A new record in visitor numbers has underlined what has been the most successful edition yet for the world’s leading trade fair for security, safety, and fire protection in Dubai.

The 21st edition of Intersec, which concluded its three-day run on 22nd January 2019 at the Dubai International Convention and Exhibition Centre, attracted 35,889 visitors from 126 countries, a 23 per cent year-on-year increase over the previous year (29,000 in 2018).

With 1,212 exhibitors from 54 countries, six show sections, 15 country pavilions, live outdoor demonstrations, a drone zone, and the new Future Security Summit, Intersec was at its very best, where new business partnerships shared the stage with innovative product launches.

Organised by Messe Frankfurt Middle East, Intersec 2019 took up a sprawling 60,000sqm at its Dubai venue, with Fire and Rescue forming the largest section, comprising 431 exhibitors.

Commercial Security was the next largest with 375 exhibitors, followed by Safety & Health (142 exhibitors), Information Security (120 exhibitors), Homeland Security & Policing (90 exhibitors), and Physical & Perimeter Security (54 exhibitors).

Andreas Rex, Intersec’s show director, said: “We put in a lot of effort into making this edition of Intersec the most comprehensive yet in terms of increasing the diversity of our exhibitor range and offering a more engaging conference format, while at the same time returning with improved popular highlights such as the outdoor live demonstration area.

“A lot of exhibitors used Intersec 2019 to not only announce important strategic business partnerships, but to launch their latest products for the global marketplace. The visitor response has certainly been the most pleasing aspect of the show this year and with the Dubai Expo 2020 coming up, we expect the 22nd edition of Intersec in 2020 to be even more successful,” Rex added.

Intersec is supported by the Dubai Police, Dubai Police Academy, Dubai Civil Defence, the Security Industry Regulatory Agency (SIRA), and the Dubai Municipality. A further 35 international government partners, trade associations, and non-profit institutions also participated this year.

Dubai Police was among the hundreds of exhibitors launching their latest solutions, and this year unveiled a hydrogen-powered drone which will be used to survey mountainous and marine areas.

Nearly two-thirds of the world’s top 50 security manufacturers were also on-board, including 17 of the top 20 incumbents comprising Hikvision, Dahua, ASSA ABLOY, Bosch Security Systems, Axis Communications, FLIR Systems, Hanwha Techwin, Tiandy Technologies, Avigilon, Infinova, Optex, VIVOTEK, CP Plus, Nedap, Raysharp, Milestone Systems, and Kedacom.

Dubai-based Bristol, a global leader in fire protection services and equipment, unveiled the latest innovative firefighting technologies, including a UAE-built fire truck, fire suppression systems and powerful water pump solutions.

Meanwhile, smarter and safer cities were key themes that resonated throughout Intersec 2019. This was underlined by a Memorandum of Understanding signed at the show between Smartworld, a UAE systems integrator, and Honeywell Building Solutions – the global leader in connected buildings – to implement digitally transformed, sustainable, safe and efficient buildings across the UAE.

The resounding visitor response to Intersec 2019 comes as demand for security, safety, and fire protection in the Middle East continues to climb. According to analysts 6Wresearch, the regional market for physical and perimeter security, commercial and information security, fire protection, and drones, is currently estimated to be worth US$14.5 billion, with this estimated to grow to be worth US$31 billion in 2024.

Intersec is held under the patronage of His Highness Sheikh Mansoor bin Mohammed bin Rashid Al Maktoum. The 22nd edition returns in 2020.

More information is available at: www.intersecexpo.com

Intersec 2019 opens in Dubai, featuring 1,212 exhibitors from 54 countries

Intersec 2019, the world’s leading trade fair for security, safety, and fire protection, opened in Dubai today (20 January), featuring 1,212 exhibitors from 54 countries.

Source: Intersec

The annual three-day event, which runs until 22nd January at the Dubai International Convention and Exhibition Centre, is organised by Messe Frankfurt Middle East, and supported by the Dubai Police, Dubai Police Academy, Dubai Civil Defence, the Security Industry Regulatory Agency (SIRA), and the Dubai Municipality.
They’re joined by a further 35 international government partners, trade associations, and non-profit institutions aimed at advancing the global security, safety, and fire protection landscape.

Highlights this year include the new Intersec Future Security Summit, featuring 40-plus regional and international experts and government speakers, while returning features include the Drone Zone, an Outdoor Demo Area for live firefighting and emergency rescue operations, along with workshops and seminars to keep an expected audience of 30,000-plus visitors informed about the latest market trends and technologies.

World Premier of TIGON specialty firefighting truck at Intersec 2019

Spanning 60,000sqm Intersec 2019 covers the six show sections Fire & Rescue (431 exhibitors), Commercial Security (375 exhibitors), Safety & Health (142 exhibitors), Information Security (120 exhibitors), Homeland Security & Policing (90 exhibitors), and Physical and Perimeter Security (54 exhibitors).

The dedicated showpiece event is often used as the annual platform for hundreds of exhibitors to launch their latest products and solutions for the global security, safety, and fire protection industries.
Rosenbauer from Austria, one of the world’s leading manufacturers of systems for firefighting and disaster protection, was among these this week, and unveiled TIGON, dubbed as a ‘radically designed, extraordinarily all-terrain specialty firefighting vehicle for industrial use.’
“The special vehicle combines proven off-road expertise from Tatra and optimally designed drive components with outstanding extinguishing technology from Rosenbauer,” said Christian Mairzedt, Senior Vice President and Head of the Middle East and North Africa at Rosenbauer.
“The Rosenbauer TIGON is one of the most all-terrain, variable, and long-lasting industrial vehicles worldwide. Its powerful performance makes it one of the most extraordinary fire fighting vehicles of our time.”

 

World’s top fifty security solutions providers in the spotlight

Nearly two-thirds of the world’s top 50 security manufacturers are also on-board Intersec 2019, including 17 of the top 20 incumbents comprising Hikvision, Dahua, ASSA ABLOY, Bosch Security Systems, Axis Communications, FLIR Systems, Hanwha Techwin, Tiandy Technologies, Avigilon, Infinova, Optex, VIVOTEK, CP Plus, Nedap, Raysharp, Milestone Systems, and Kedacom.

All are showcasing their latest solutions, from Artificial Intelligence (AI)-based safe city services and smart home security products, to the latest high definition IP-Network cameras and analytics software used across industry verticals from banking and retail to hospitality and oil & gas.

Avigilon is showcasing its newly released Avigilon Control Center (ACC) 6.14 software, with enhanced capabilities for Avigilon Appearance Search technology across ACC sites, increased security and enhanced performance. The Canadian-headquartered company is also shining the spotlight on its Avigilon Appearance Search technology, a deep learning AI search engine that sorts through hours of footage with ease.

Paul Such, Vice President of Sales for Avigilon in Europe, the Middle East, and Africa, said Avigilon’s Appearance Search technology allows users to quickly locate a specific person or vehicle of interest across multiple sites that are connected to the same ACC client.  “We’ll also feature Avigilon Unusual Motion Detection (UMD) technology, an advanced AI technology that will bring a new level of automation to surveillance,” said Such. “UMD technology is designed to continuously learn what typical activity in the scene looks like and focus the operator’s attention on atypical events needing further investigation.”

“Such said a critical mass has been reached in the volume of video data captured and the limits of human attention to effectively search through that data, adding: “As such, the demand for video analytics is increasing globally. Through the power of AI, Avigilon is developing technologies and products that dramatically increase the effectiveness of security systems by focusing human attention on what matters most.”

Artificial Intelligence and IoT in focus at Future Security Summit

The 21st edition of Intersec in 2019 also coincided with the launch of the three-day Intersec Future Security Summit, where Future Foresight on Security, Artificial Intelligence, along with the Internet of Things (IoT) and Intelligent Systems were among the central themes on the first day.
Martin Gren, Co-Founder of Axis Communications, and the inventor of the world’s first IP-Network camera, was among the headline speakers today, offering his view on the future of the global security industry.

“We see security needs increasing and new applications are enabled by new and complementing technologies,” said Gren, adding that while AI has shown tremendous improvements over the last few years, it’s still at an early stage.

“Everyone expects to see industry disruption from AI and Deep Learning, and this is an area that Axis are heavily investing in, but I think the true benefits are still several years away. Instead you will see AI help with regular basic algorithms, and personally, I think the market for audio is going to move from analog to IP as it’s still currently 98 percent analog.”

Gren said the Middle East and the UAE in particular have always been an innovator in security and security technologies, on account of the region having limited exposure to traditional analog technologies. “The Middle East was an early adopter of technology, and I think the UAE has shown a scale and willingness to invest that is much stronger than most other countries,” continued Gren. “This has given a modern, and upgraded, network of smart and intelligent systems that is quite unique.”

Middle East market on track for double-digit growth

Intersec 2019 takes place amid a Middle East market where demand for security, safety, and fire protection continues to climb. Andreas Rex, Intersec’s show director, said: “The Middle East market for physical and perimeter security, commercial and information security, fire protection, and drones, is currently estimated to be worth US$14.5 billion. Analysts say this will grow at a compound annual growth rate of 13.5 percent over the next six years, valuing US$31 billion in 2024.

“Governments are taking a lead role in ensuring infrastructure, buildings, borders and societies are safe and secure, and the region continues to be an early adopter of smarter, integrated, and innovative solutions spanning both the public and private sectors – from banking, aviation, education and retail, to hospitality, healthcare, construction and energy.

“These solutions are course on show this week at Intersec, where more than 1,200 exhibitors from 54 countries are gracing the exhibition floor,” added Rex.

With 83 percent international participation, Intersec 2019’s 15 country pavilions are coming from Canada, China, Czech Republic, France, Germany, Hong Kong, India, Italy, Korea, Pakistan, Russia, Singapore, Taiwan, UK, and the USA.

Other conference highlights include the one-day Intersec Fire Conference on 21st January, which will provide insights into the changing global trends in fire protection and its implications on the Middle East, while Dubai’s Security Industry Regulatory Agency (SIRA) Forum on 22nd January will also return with the latest updates in security law and industry regulations in Dubai.

Returning popular features include the Drone Zone, an Outdoor Demo Area, and the Safety Design in Buildings Pavilion. Intersec is held under the patronage of His Highness Sheikh Mansoor bin Mohammed bin Rashid Al Maktoum.

More information is available at: www.intersecexpo.com.

Safety, Security & Fire

Safety and security are increasingly important basic needs and, therefore, stand for a growing global market. With eleven trade fairs, congresses and forums around the world, Messe Frankfurt brings together demand and supply worldwide with progressive, connected products, applications and services focusing on commercial security and the protection of buildings, spaces and people. The Safety, Security & Fire business cluster offers access to the dynamic markets of the Arabian Peninsula, Asia, Europe and South America

Interview with WM for a&s Adria

Mr Marzin, could you please introduce yourself to our readers?

My name is Wolfgang Marzin and I have been President and Chief Executive Officer (CEO) of Messe Frankfurt since 2010. I have worked in the fair and exhibition business for over 25 years, gathering experience at German exhibition centres in Munich and Leipzig, as well as in the USA at Messe Düsseldorf North America.

A big thing for Adriatic region security market happened last month – Adria Security Summit signed an agreement with Messe Frankfurt. It will from now on be powered by Intersec, one of the most visited security exhibitions in the world. Why did you choose Adria Security Summit to be a part of your security events portfolio? 

I am really pleased about the agreement with the organisers of Adria Security Summit, Global Security d.o.o., and am looking forward to our collaboration with great confidence. We are now the partner of a high-grade and well established event, which was, of course, very important for us. It is an attractive networking platform, at which players from the entire distribution chain for safety and security technology can meet and exchange ideas and information. Moreover, we were not represented by our events for the safety and security sector in Southeast Europe and, by taking this step, aim to reinforce our commitment for the sector in this region. In this connection, working with a professional and reliable partner in the region, such as ‘Global Security’, is the key to success.

What is your opinion on the Summit, what qualities does it have and how do you see its position, growth and regional character in Western Balkans?

The Summit concept is first class. Combined with a trade exhibition showing innovative products and solutions, the conference with top speakers offers participants a comprehensive overview of the latest trends in the sector. Executives from the sector’s key players are taking part, from, for example, Honeywell, Bosch and Sony, to mention but a few. Moreover, the event is a very good opportunity for networking. In my opinion, personally cultivating contacts and making new ones is becoming increasingly important in our digitalised world. Additionally, the fact that the Summit is held at different venues from year to year means that it covers several countries in the Western Balkans with the emphasis on the focus country of the year. This clear, regional focus is, I believe, a great advantage that perfectly supplements our generally internationally-oriented events.

What does this agreement include and how will it benefit both Adria Security Summit and Messe Frankfurt?

For the first time, we are supporting this September’s edition of the ‘Adria Security Summit’ in Sibenik, which will be known as the ‘Adria Security Summit powered by Intersec’ from then on. Accordingly, the Summit will be integrated into our worldwide safety, security & fire brand-communication activities, which will strengthen the level of awareness for this event. We will provide conceptual support and mutually advertise our events, so that both sides benefit. Specifically, we will have an information stand at the Summit and present our eleven safety and security technology events. Furthermore, we will hold a lecture at the conference.

For those who don’t know much about your company, tell us more about Messe Frankfurt, especially its business in security, accomplishments with Intersec, a&s Group, etc.?

Messe Frankfurt is the world’s biggest fair, congress and event organiser with its own fair and exhibition centre. The Security, Safety & Fire Business Unit plays a vital role in our company and is developing very rapidly. At present, we have a portfolio of eleven safety and security technology events with the well-known Intersec and Secutech trade-fair brands. We are represented around the world by our trade fairs and conferences: in Asia, in the Near and Middle East, in South America and in Europe. Intersec is the portfolio’s leading event. It has been held annually in Dubai since 1999 and has developed into the world’s leading trade show for security, safety, and fire protection. We also expanded our activities in the fair and publishing business for the safety and security sector with the purchase of Taiwan’s A&S fair and exhibition company in 2009 and the founding of Messe Frankfurt New Era Business Media. Naturally, our focus is always on growth markets and, together with our partners in the sector, we constantly evaluate the implementation of more new events – and the Adria Security Summit powered by Intersec is the latest example of this.

How do you see Adria Security Summit’s future, now being powered by Intersec?

I foresee a high-grade event with a firm regional base that has become indispensable for the sector. As important players on a regional and international plane, we and our partners hold events that benefit retailers, systems integrators, manufacturers and consumers in the safety and security industry. We want to reinforce the Summit’s position and further develop in the interests of the sector and our customers.

Anything you want to add, some message to our readers?

I am delighted that we are working with Global Security and very much hope to welcome readers of a&s Adria to Croatia in September. Or at one of our other events for the safety and security sector, for example, at Intersec in Dubai, which will be held from 21 to 23 January 2018. If you would like an overview of all our events for the safety and security sector, please take a look at our website: www.safety-security.messefrankfurt.com

ISSUES

Global Security d.o.o.

Hasiba Brankovića c, 71000 Sarajevo, Bosna i Hercegovina
Tel: +387 (0)33/788-985
Fax: +387 (0)33/788-986
Web site: www.asadria.com
Marketing: marketing@asadria.com
Subscription: pretplata@asadria.com
VAT no: 201142740001
ID no: 4201142740001
ISSN 1986-5

a&s Adria – professional security magazine for providing total security solutions is a monthly circulating publication and a licenced representative of Messe Frankfurt New Era Business Media for Adriatic region, which consists of following countries: Bosnia and Herzegovina, Croatia, Kosovo, Montenegro, FYR Macedonia, Slovenia and Serbia.