Axis Communications Report Highlights Emerging AI Trends in Video Surveillance
Axis Communications has released a new report, “The State of AI in Video Surveillance,” offering fresh insights on how artificial intelligence is transforming safety, security, business intelligence, and operational efficiency. The research shows that AI deployment has surged in the past two years, fueled by higher customer demand, new use cases, and growing awareness of its applications. Mats Thulin, Director AI & Analytics Solutions at Axis, stated, “AI remains one of the most powerful and transformative technologies within the video surveillance industry. This new research reveals that while there are significant opportunities for AI to improve safety and security, operational efficiency and business intelligence, there must be a focus on ethical implementation and meaningful integrations which drive value.”
The report highlights that the shift from on-premise systems to hybrid cloud and edge AI architectures is accelerating, enabling scalability, faster processing, and better bandwidth usage.
Hybrid models are gaining preference, combining edge AI’s real-time processing on cameras with the scalability of the cloud for long-term data storage. Respondents also pointed to the importance of integrating multiple data sources, including video, audio, and environmental data, to enhance situational awareness and deliver actionable insights. Pairing video with audio analysis, for example, can allow faster and more accurate emergency responses. Another key finding is that facial recognition is gaining wider adoption in many countries, supported by new regulations clarifying its ethical and responsible use.
Experts predict its continued growth, but stress that alignment with privacy rules and transparency remain essential. The study combines qualitative interviews with AI experts from the Axis global partner network and survey data from distributors, partners, and end customers in more than 60 countries. Together, these findings reflect a rapidly evolving video surveillance industry where AI is both a driver of innovation and a subject of ethical debate. The full report is available for download on the manufacturer’s official website.
